One of our prestigious clients “Auto OEM” is looking for a “ASM” for “Ahmedabad / Indore/Nashik”
Location – Ahmedabad/ Indore/Nashik
Education Qualification — MBA; Post Graduate Dip in Mgmt
General Experience — Core Automotive Sales/ FMCG sales,
Responsibilities & Key Deliverables
- Retail Sales – Manage E-T-B-R (Enquiry, Test Drive, Booking, Retail.
- Plan and execute activations for enquiry generation.
- Ensure quality and quantity of test drive (from all enquiry sources.
- Ensure accuracy and authenticity of booking data.
- Achieve retail as per targets, VDN (Vehicle delivery note) vs Retail ratio.
- Focus on processes to improve conversion ratio (CVR.Ensure accuracy and authenticity of DMS data.
- Plan for sales for ‘N’ Month.
- Manpower Productivity – Identify training needs and ensure effectiveness.
- Motivate and retain manpower by rewards and incentives.
- Ensure Adherence to Sales story.
Digital Conversion – Ensure adoption of digital tools :
- Test Drive anytime anywhere (TDAA),
- Personal voice assistant (PVA),
- Bring Showroom Home (BSH),
- Virtual Reality (VR) and
- Tablets to maximise CVR.
Ensure adequacy and quality of Digital engagement managers. Dealer working capital rotation. Ageing of stock- Ensure dealer market outstanding reduction, Aging stock liquidation, forecasting for N+1 month Plan and execute activations for enquiry generation